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December 17, 2024 02:00 PM
Unlock the power of strategic SEO to elevate your higher education marketing and achieve sustainable growth. Learn how combining SEO with paid search creates a winning digital strategy for immediate and long-term success.
December 12, 2024 01:00 PM
Discover how combining SEO with paid search and video advertising creates a powerful digital marketing strategy that drives enrollment growth. Read more.
December 09, 2024 01:00 PM
Your higher education advertising campaigns drive students, your marketing team is capable and trusted, but budget pressures are mounting, and the current cost per student enrolled feels unsustainable—something has to improve.
December 05, 2024 02:00 PM
In a captivating opening keynote at UPCEA MEMS, Michelle Poler shared powerful insights about transforming fear into a catalyst for change. As someone who started a movement centered on overcoming fear, Poler presented a refreshing perspective: what if we viewed fear not as an obstacle, but as a weathervane pointing us toward opportunities for growth?
By Rhea Vitalis, November 14, 2024 12:00 PM
From innovative prompts to policy concerns, one standout takeaway: students are feeling "the ick" with AI-generated content. Discover why authenticity is key in AI-driven marketing.
By Rhea Vitalis, November 14, 2024 12:00 PM
Discover key takeaways from AMA 2024 on using AI prompts effectively in marketing. Learn why monitoring AI-generated content impact is crucial and how to blend AI capabilities with human creativity for optimal engagement.
November 11, 2024 12:00 PM
Powerful Slate-VIA integration enables universities to transform disconnected marketing and admissions data into actionable enrollment insights. Learn more.
November 04, 2024 09:32 AM
Learn how Santa Clara University and Everspring leveraged data-driven marketing strategies to drive sustainable enrollment growth. Get actionable takeaways from industry leaders Toby McChesney and Rhea Vitalis, shared at the latest AMA virtual event.
October 23, 2024 03:00 PM
Unlock key insights from Everspring’s HigherEd MarTech Trend Report. Learn how integrating data across platforms can enhance marketing performance, optimize recruitment, and align efforts for better results.
October 16, 2024 11:30 AM
Everspring enterprise-grade capabilities, powered by AWS, deliver clear ROI tracking, actionable insights, and enrollment predictions to higher education. Learn more.
September 25, 2024 01:05 PM
Learn how leveraging data analytics and integrated systems can streamline digital marketing, student recruitment, and retention efforts. Read more.
September 17, 2024 02:05 PM
Explore how high-performance marketing technology and expert services can enhance enrollment and drive quality educational experiences. Learn how Everspring is sharing new and exciting ideas this fall.
September 10, 2024 08:00 AM
Everspring expands its education technology offerings with VIA, a high-performance enrollment marketing solution. Learn more.
August 28, 2024 11:00 AM
As higher ed institutions navigate the future, leveraging data as a strategic asset will be instrumental in driving enrollment growth. Learn how Everspring’s marketing platform can help you leverage data to improve your enrollment results.
August 15, 2024 10:00 AM
Uncover how content marketing helps colleges attract students, build trust, and nurture relationships organically. Learn more.
By Matthew Zaute, August 07, 2024 01:00 PM
Discover how a landmark ruling Google could reshape the digital landscape, impacting everything from online searches to marketing strategies. Learn more.
August 01, 2024 04:00 PM
Explore how SEO boosts program visibility, reduces ad spend, and drives scalable enrollment growth. Learn more.
July 25, 2024 03:00 PM
Universities can boost enrollment and reduce costs by partnering with a higher education marketing agency to navigate the competitive landscape of online education. Discover how sophisticated digital marketing strategies can help your institution achieve its enrollment goals. Learn more.
July 19, 2024 03:00 PM
In the evolving digital education landscape, ensuring your online courses align with both state standards and the highest pedagogical benchmarks is crucial. But true success hinges on delivering high-quality, accessible, and engaging online courses that empower all students. Everspring's AI-enabled EQR goes beyond compliance, helping you create outstanding online and hybrid learning experiences that are relevant, engaging and accessible. EQR equips you with the tools to not only meet today’s compliance requirements but to anticipate and evolve for continued adherence to future standards—setting your school on the path of ongoing excellence and adaptability.
July 18, 2024 03:00 PM
To thrive in today's competitive educational landscape, higher ed leadership must adopt strategic budgeting, focus on maximizing ROI, and employ cost-effective marketing strategies. Learn how.
July 09, 2024 10:30 AM
Discover the importance of ROI, student retention, and how new technologies enhance engagement and success. Read more.
June 20, 2024 01:00 PM
In the first blog in our ROI series, Measuring Success in Higher Ed: Understanding ROI and Student Outcomes, we covered the strategic shift universities must make to factor financial ROI into their decision making to ensure viability. We also underscored the importance of data in measuring success and how learning technology platforms can provide an excellent source of data for measuring educational outcomes and academic performance metrics. As universities sharpen their focus on ROI, many are making concerted efforts to improve student retention—a crucial lever in increasing revenues.
May 30, 2024 10:00 AM
How do higher education leaders measure the ROI of investing in online and hybrid learning for their programs? Read how.
May 08, 2024 03:30 PM
For online programs to succeed, faculty need to be well-prepared and supported in navigating online teaching. Read Everspring's blog how to bridge the gap.
May 02, 2024 01:00 PM
As higher ed shifts and evolves, higher ed marketing is being reshaped by consumer behavior and technology. Read 5 actionable strategies you can act on now.
April 08, 2024 02:00 PM
Everspring has been Certified™ by Great Place to Work® for a third consecutive year.
March 22, 2024 10:30 AM
With university budgets tightening across the board, learn how to measure the impact of your marketing investment.
March 13, 2024 11:30 AM
Colleges and universities that want to remain competitive must offer hybrid modalities to meet student demand. Read how.
March 07, 2024 03:30 PM
Higher education enrollment marketing is complex. But AI is leveling the playing field and making it easier for institutions to scale their marketing efforts. Learn how.
March 04, 2024 04:00 PM
Everspring is participating in the upcoming symposium, "Post OPM: Exploring the Future of Higher Education Partnerships," scheduled for March 5-6 in Washington, D.C. Learn more.
February 28, 2024 01:00 PM
Everspring has become a proud member of The HESS Consortium— a dynamic community for private institution CIOs, CFOs, and technology professionals. Learn more about the partnership.
February 22, 2024 09:00 AM
High student retention is a definitive indicator of student satisfaction and academic excellence—and it’s essential to a college or university’s financial stability. Read how unlocking your data can enhance student retention.
February 15, 2024 11:30 AM
Higher education enrollment marketing is evolving at a rapid pace. Read more how to maximize enrollment and cut costs with data-driven engagement.
February 08, 2024 11:30 AM
The dynamics of higher education are rapidly evolving. Read the 4 higher education trends to keep an eye on in 2024 and how your college or university can stay ahead of the curve.
January 18, 2024 11:30 AM
Well-designed courses are a cornerstone of high student retention. Learn 5 ways you can deliver courses that engage and retain more students.
January 04, 2024 12:00 PM
It’s time to rethink how higher education works. The new era of higher education is data-driven, tech-enabled and student-centered. Learn how to succeed in this changing landscape.
December 26, 2023 12:00 PM
William & Mary’s Raymond A. Mason School of Business online MBA went up 5 spots overall and ranked No. 3 for academic experience in Poets&Quants’ Best Online MBA Programs.
October 26, 2023 12:29 PM
Universities that invest in building their internal capabilities for the future will be well-positioned to take advantage of these growth opportunities. Learn how you can take advantage.
August 29, 2023 11:03 AM
Learn how you can achieve your enrollment goals by leveraging CRO (Conversion Rate Optimization).
By Matthew Zaute, August 16, 2023 09:03 AM
Did you know that your university’s website can be one of your best sources of high-quality leads? Learn how.
By Matthew Zaute, June 29, 2023 02:30 PM
In today’s online environment, you can’t buy your way to the reach your university requires. Paid ads are not only expensive, your best prospects are most likely to be the ones who are already actively searching for programs online. Learn how SEO strategies can help your university.
May 24, 2023 01:00 PM
Everspring to provide marketing, enrollment and student success services for two online graduate degree programs.
April 19, 2023 12:02 PM
Everspring, a Chicago-based EdTech leader, has been Certified™ by Great Place to Work® for second consecutive year.
February 14, 2023 12:35 PM
Santa Clara University’s online MBA lands in the Poets&Quants top 10 Best Online MBA Programs and U.S. News & World Report’s top 50 Best Online MBA Programs.
February 09, 2023 04:30 PM
Everspring will support Milwaukee School of Engineering with marketing services to promote and grow its online MBA.
January 31, 2023 03:30 PM
Everspring will perform market research, portfolio planning and strategy consultation for the University of Wyoming's Office of Online and Continuing Education.
January 20, 2023 11:00 AM
Everspring, a leading EdTech provider, has been recognized by Built In for excellence in culture and compensation.
December 16, 2022 11:01 AM
Everspring to provide full-service integrated marketing, student success support and faculty resources to ensure strong student outcomes for New York Tech’s College of Engineering and Computing Sciences: Data Science, M.S. and Computer Science, M.S. programs.
December 13, 2022 11:45 AM
Industry veteran will lead Everspring in next phase of growth.
December 08, 2022 01:30 PM
Everspring will provide UT Austin’s McCombs School of Business Texas Executive Education with marketing and enrollment support. Learn more.
October 11, 2022 01:05 PM
California State University, Chico to add a Health Services Administration Specialization to its online MBA, supported by Everspring.
August 18, 2022 02:00 PM
William & Mary’s Raymond A. Mason School of Business has expanded its partnership with Everspring to include a new Online Master of Accounting degree.
August 12, 2022 12:50 PM
Toby McChesney, Vice Provost for Graduate Programs at Santa Clara University and Lisa Farrar, Chief Marketing Officer at Everspring, share 3 brand-building tips for universities bringing their programs online. Learn more.
May 24, 2022 01:00 PM
Everspring will perform market research for Millsaps College’s Else School of Management.
May 17, 2022 10:00 AM
Everspring’s learning design team host a workshop at Northwestern’s TEACHx conference on applying diversity, equity, inclusion and belonging (DEIB) best practices in online learning classrooms and beyond. Learn more.
May 12, 2022 11:00 AM
Everspring, a Chicago-based EdTech leader, has been Certified™ by Great Place to Work. Learn more.
May 03, 2022 03:34 PM
Enrollment uncertainty. A steady flow of new online and hybrid programs to the market. Intensifying competition. The pandemic accelerated these trends and turned just about everything in higher education upside down.
April 28, 2022 08:45 AM
Online portfolio planning is no longer an option in higher ed—it’s a strategic imperative.
April 07, 2022 08:30 AM
Online education is here to stay. With the right planning and resources, universities can build online programs that provide commensurate quality and engagement as on-ground programs.
March 25, 2022 02:41 PM
Everspring is providing CSU Long Beach with course design consultation services to enhance the university’s online MBA program
March 17, 2022 03:51 PM
Everspring to provide marketing, enrollment and student success services for two new online certificate programs
March 10, 2022 12:01 PM
Envision, Everspring’s proprietary online teaching resource hub, equips faculty and instructional designers with tips, guides and best practices to enhance their online courses.
March 01, 2022 11:00 AM
Everspring will support the Milwaukee School of Engineering with market research, course development and marketing services.
February 22, 2022 01:30 PM
Everspring will support Oklahoma City University’s Kramer School of Nursing to help grow enrollments and ensure student success.
February 15, 2022 11:00 AM
Everspring’s marketing and enrollment support will help California State University, Chico promote and grow its new online BSBA completer program.
February 08, 2022 10:00 AM
CSULB dean, Michael Solt, and Everspring president, Beth Hollenberg, will discuss how to achieve quality online in the face of changing market dynamics.
February 02, 2022 11:00 AM
In the 2022 U.S. News & World Report Best Online Programs rankings, several Everspring-powered programs at the University of Kansas, Marquette, Santa Clara and William & Mary are at the top of their categories.
January 27, 2022 02:20 PM
Online teaching is not a one-way street—not simply a venue for faculty to convey information to a passive classroom of students. Engagement is vital for learners, and with novel approaches faculty have the potential to engage students in ways that go beyond what is possible in on-campus classroom settings.
January 25, 2022 03:05 PM
Everspring-supported University of Kansas School of Education & Human Sciences and School of Business programs ascend in U.S. News and World Report 2022 Best Online Programs rankings.
January 24, 2022 02:00 PM
Everspring learning design expert Kathy Groth to speak alongside Notre Dame’s Camille Rudge on how universities can cultivate and leverage course content to serve adult learners.
January 18, 2022 11:00 AM
Everspring to provide marketing, enrollment and student success services to University of Pittsburgh School of Law online programs.
January 11, 2022 01:00 PM
Market intelligence firm Holon IQ has designated Everspring among the 200 most promising EdTech startups, out of more than 5,000 companies.
January 05, 2022 09:10 AM
Everspring, a Chicago-based EdTech leader, has been recognized on two of Built In’s prestigious company lists.
December 21, 2021 03:00 PM
Santa Clara University’s Everspring-supported online MBA rose five spots for a No. 9 ranking in The Princeton Review’s 2022 Top Online MBA Programs.
December 15, 2021 10:00 AM
Everspring-supported online MBAs at Santa Clara University and William & Mary rose in the latest Poets&Quants rankings, with impressive recognition for academic and career outcomes.
December 07, 2021 12:16 PM
Learning Design expert shares 3 ways to strengthen online courses using diversity, equity and inclusion best practices.
November 16, 2021 08:31 AM
William & Mary's online MBA rises to No. 11 in the latest rankings from Poets&Quants, up 8 spots from last year.
November 12, 2021 02:50 PM
Everspring learning design expert, Kathy Groth, to speak alongside CSULB’s Rod Smith, PhD, on best practices for building programs for engagement.
November 09, 2021 09:00 AM
Santa Clara University’s online MBA rose to No. 3 in the latest rankings from Poets&Quants, with impressive recognition for its career outcomes. Learn more.
October 21, 2021 01:30 PM
Experienced online course designers, Tricia Lunt and Jessica Ruiz, PhD, to present best practices for including diversity, equity and inclusion in online courses
September 09, 2021 03:00 PM
Everspring is supporting our partners with the expertise, technology and services they need to boost enrollments while developing engaging and interactive learning environments for hybrid and online students.
August 24, 2021 01:45 PM
Everspring to help Michigan Technological University expand the reach of its nationally ranked College of Engineering online graduate certificates. Learn more.
August 19, 2021 11:30 AM
Everspring will support Marquette’s fully online Master of Science in Health Care Data Analytics, bringing the partnership’s total number of programs to six. Learn more.
July 28, 2021 03:45 PM
Digital Marketing in a Digital World: How to Leverage Marketing to Reach New Students
July 15, 2021 01:32 PM
Everspring will support Marquette’s first online undergraduate completer program, which will provide a flexible pathway for students to finish their bachelor’s degrees.
June 16, 2021 01:35 PM
Read Everspring's 2020-21 Impact Report, which will provide insight and transparency into how Everspring works with universities, why they do this work and the powerful impact it has for universities and students.
June 14, 2021 12:00 PM
Whether you’re expanding an existing portfolio or making plans to launch a new one, learn how to build a successful alternative credentials portfolio.
June 10, 2021 12:00 PM
Understanding how partnerships outside of the university can support online programs is critical. Learn more about busting myths around OPM.
June 01, 2021 12:10 PM
In an expanded partnership, Everspring will provide New York Tech with SEO marketing services to help the university broaden its brand awareness and recognition.
May 11, 2021 10:00 AM
Innovation and engagement are at the core of the successful online learning platform
May 04, 2021 10:03 AM
Everspring to support Medill's Master of Science in Integrated Marketing Communications Professional program
April 27, 2021 11:00 AM
CSUMB’s online MBA, supported by Everspring, delivers life-changing impact for students based in California’s greater central coast
April 19, 2021 01:45 PM
CHICAGO & NEW YORK — The Sy Syms School of Business at Yeshiva University announced today the launch of the Mitzner Online Master of Science in Real Estate. Everspring, Inc., a leading provider of higher education technology solutions and services, will support the program by providing its full suite of services, including marketing, admissions, student services, learning design, faculty support and technology, to assist in launching the first cohort starting in August 2021. This is the fourth Yeshiva University online program supported by Everspring.
April 15, 2021 02:00 PM
Santa Clara University's new Online MS in Business Analytics, supported by Everspring, is accepting admissions for fall 2021
March 25, 2021 10:39 AM
Everspring to help grow Marquette's No. 6-ranked MS in Computing program, which offers outstanding flexibility for working professionals and career changers.
March 18, 2021 03:16 PM
The Pennsylvania State System of Higher Education has selected Everspring to support the digital transformation initiative of its university network.
March 11, 2021 11:55 AM
Everspring extends its EmergingEd platform to universities to build and sell a portfolio of high-quality online short courses.
March 04, 2021 04:12 PM
Everspring to support Santa Clara University's expansion as it builds on its existing portfolio of highly successful online graduate programs with an online Master of Science in Business Analytics
February 24, 2021 04:15 PM
CourseBuilder 1.3 makes course management and delivery quicker and easier than ever
February 18, 2021 04:32 PM
University of Notre Dame and Everspring partner to develop series of data literacy courses for working professionals