Missing in AI Overviews? It’s Costing You Students.

Take control of your digital visibility with the only AI strategy proven for student recruitment.

Book Your AI Visibility Consult

Your best search terms just lost their edge

Organic links are buried—and students aren’t scrolling.

Today’s students turn to AI, not your homepage, to find programs. Google’s AI Overviews and tools like ChatGPT deliver fast, no-click answers that shape decisions—before students ever visit your site.

50% of students use AI as their primary research tool

67% of screen space is now dominated by no-click AI content

88% of Gen Z turn to AI to help with complex decisions

If your content doesn’t speak AI’s language, you’re not in the conversation.

Book Your Consult

Own the AI search results

Search has changed. Here’s your strategy for showing up.

Everspring’s AI Search Strategy is a complete approach for ensuring your institution not only appears in—but wins—AI-powered search. This isn’t a theory. Or a best guess. It’s a proven framework that ensures you stay visible—and simplifies how to get there.

✓ AI Visibility Audit: See where you show up (and don’t) in AI Overviews

✓ Search Intent + Query Mapping: Understand what students are asking AI—and how to align

✓ Semantic Content Optimization: Speak the language AI understands

✓ Technical SEO + Schema Setup: Help AI find and feature your content

✓ AI-Optimized Content Roadmap: Actionable next steps, not just theory

Real visibility in the age of AI

Partner results that speak volumes.

The future of search is here. Our partners are gaining visibility in AIOs and critical SERP features—fast.

+28% AI Traffic in 3 Months

Optimizing for how students search led to a sharp increase in AI-driven traffic

ChatGPT response listing top online grad programs in Chicago from UIC, DePaul, and UChicago with brief details and logos
Google search shows tuition details for Northwestern's IMC program, with costs per unit, fees, and total for Fall 2024 start

AI Overview Visibility: 
6% → 51%

Content aligned to student questions earned 8x more AI Overview placements.

Featured Snippets: 
7% → 32%

Strategic structure and targeting unlocked top placements across search.

AI Overview compares asset vs. wealth management, with a snippet from William & Mary and an image of two people talking

Let’s make your content impossible to miss

You can’t afford to be invisible in AI Overviews. Let’s build a search strategy that works—today and for what’s next.

By submitting this form, I agree to provide the contact information listed above for the purpose of receiving communication regarding products and services, and to be contacted by Everspring.